School magazine analysis

School pages analysis from Amna Qaiser

Research Report

                     Research Report

With almost a month gone my research regarding renowned music magazines have met its conclusion. My research deduced many valuable results that would defiantly aid me in the construction of my own magazine. With the result of interviews and questionnaires I came to a conclusion that the main audience (Target audience) that are interested in this type of music are mainly ranging from the age of 18 to 40 years. The genre I selected is heavy metal because it is becoming an increasingly popular choice of the new generation. Regarding the source of marketing I have decided that for my magazine the best methods of advertising would be flyers and brochures that I would display on most visited book shops that serve the same type of magazines, Also another scheme is online adds on famous metal music websites. Now that the marketing is decided upon the next question is distribution process for that as my questionnaires concluded the best and most convenient methods are Retail shops and online theses will be my sources of distribution. More or less all magazine offer a free giveaway with their issues same would be my case I would be offering a Compact disk (CD) featuring an album of the band that is emerging on my magazine. There after my magazine is fully planned and is ready to be produced this is my very next task now that I am done with the research and selection of the most suited methods for me. 

Target Audience

Audience from Amna Qaiser

Magazine pages Analysis

Magazine pages analysis (2) from Amna Qaiser

References Links to music magazines

links to Music magazine Sites

Revolver http://www.revolvermag.com/

Metal hammer http://www.metalhammer.co.uk/

HM magazine http://www.hmmagazine.com/

Metal leater http://www.metaleater.com/

Terrorizer http://www.terrorizer.com

Kerrang Magazine Analysis

Introduction

Kerrang! Is a UK-based magazine devoted to rock music published by Bauer Media Group. It commenced publication on 6 June 1981 and was edited by Geoff Barton, initially as a one-time supplement in the Sounds newspaper, which focused on the New Wave of British Heavy Metal phenomenon.

Target audience

Kerrang targets metal music fans. Keeping in mind the genre of music that it portrays it can be estimated that this magazine targets the age group of 15 to 30+. In every issue of this magazine including this they display people (s) giving them a punk style look. This would mainly attract teenagers who them self adopt such get up.

Publishing institutions

Kerrang  is published by Bauer Media Group.  It was first published on 6 June 1981 as a one-off supplement in the Sounds newspaper. Launched as a monthly magazine, Kerrang! Began to appear on a fortnightly basis later, and in 1987 it went weekly

Layout trademark

The masthead (Title) font is the layout trademark of Kerrang. The title is in a font that displays a image of a shattered glass this is for the reason that loud sound such as metal music can shatters a glass. This font is common on all its issues thus is considered the trademark for this magazine

Audience Value

This magazine provides its audience with many free give away with every issue. It keeps it spectator interacted with attention-grabbing covers of top metal music artists. This reflects that kerrang is very keen to provide its audience with the best news and updates thus keeping a very high brand image parallel to valuing its audience.

Target audience

Terrorizer Magazine Analysis

Introduction

Terrorizer is an extreme music magazine published by Dark Arts Ltd. in the United Kingdom. It is released every four weeks with thirteen issues a year. Terrorizer published its first issue in October 1993 with Sepultura on the cover and a price of £1.95. To date Terrorizer has produced nine genre specials and one 'issue' special, the Art Special, part one of the black metal special being the magazine's second best selling single issue on the UK newsstands and part one of the second progressive rock Special.

Target audience

This magazine targets Heavy metal music fans regardless of age however a seeming guess would be around 18 to 40+.The main focus can be considered to be done on teenagers because they are in most of the cases a huge consumer of this genre of music. An informal tone is used in texts example could include the line   “I am Close to losing my mind”

Publishing institutions

Terrorizer is published by Dark Arts Ltd. in the United Kingdom. It is released every four weeks with thirteen issues a year. The terrorizer published its first issue in October 1993.For the distribution retail shops and small and big book stores were used.

Layout trademark

The masthead (Title) font is the layout trademark of terrorizer. The font used is in a spooky style to give a feel of terror/fear. This font is common on all its issues thus is considered the trademark for this magazine

Audience Value

This magazine completely reflects the value of its audience as it claims it is reported to have provided the best updates on latest metal music. It fully engages its audience with eye-catching covers of top metal artists and bands. Added benefits are also given to the spectators such as a free cd with every edition and a poster.